Wednesday, June 30, 2010

Yakima Homes - 170 Deer Cove Lane

Yakima Real Estate Profile Video - Realtor Doug Heddings explains how utilizing video has catapulted his business.

Realtor Doug Heddings explains how utilizing video has catapulted his business. After 17 years of being in the Real Estate industry he now captures every listing appointment and whoas his clients with his tech savvy approach to marketing their properties.

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Yakima Homes - 170 Deer Cove Lane

Using Video and YouTube to Sell Real Estate

Real Estate and Video makes sense! This was posted back in 2006 as the industry was beginning to recognize the major benefits of using video to get the best exposure to listings.

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50 Do-It-Yourself Marketing Ideas for Your Real Estate Business | MyTechOpinion.com - Ben's posterous

50 Do-It-Yourself Marketing Ideas for Your Real Estate Business

By NikNik · July 6, 2009

Most of us are looking for ways to save. And although time is money, a little time spent working on your marketing can stretch your budget even further. I’m not suggesting you attempt to create all your marketing yourself, but you can pick and choose a few ideas to supplement with some of your higher quality pieces. When it comes to listing flyers to showcase a home, go for high resolution, custom branding and consistency. However, there are many other affordable ways you can market your real estate business using social media tools, word-of-mouth, and even marketing templates. Check out these 50 do-it-yourself marketing ideas for your real estate business.

Offline/Print Marketing
  1. Update your business cards with your social profiles
  2. Sponsor a local event or fundraiser
  3. Create swag- t-shirts, pens, etc. & give them away to clients and friends
  4. Attend and/or host local meetups & tweetups
  5. Get a vanity plate for your car
  6. Focus on word of mouth wherever you go (grocery store, hair salon, etc.) & carry those business cards
  7. Create or sponsor a local business or resource guide
  8. Mail hand written client appreciation & thank you cards
  9. Create a neighborhood newsletter/ “weekender” (mail or walk it)
  10. Direct mailers with comps & social profile callouts (offer a coupon/deal)
Email Marketing
  • Create a drip email campaign, focusing on your niche (offer tips & advice)
  • Send a weekly or monthly email newsletter
  • Send flash animated birthday, holiday, special occasion cards (check out ZingDing)
  • Work with local businesses to co-brand an email offer (send to both your contact lists)
  • Invite sphere to a local event or Free online Webinar for homeowners (based on your niche expertise)
  • What’s happening this weekend? Special weekender tips for your local area (include a coupon for local business attraction)
  • Rate updates and info (work with a local lender)
  • Seasonal homeowner reminders & safety tips (storm drains, garden tips, etc.)
  • Invitation to your social profiles or exclusive Facebook Group (based on local interest)
  • Survey or poll your clients and share results with further relevant info
  • Blog/Website
  • Create an ebook, require name & email address for free download
  • Video/podcast blog series on a specific topic/niche
  • Offer client Q & A via a contact form, highlight in sidebar
  • Offer a free IDX search tool
  • Add Facebook Connect to your blog
  • Host a contest with prizes from local businesses
  • Comment back timely and create dialogue within posts
  • Post articles about others on your blog (local businesses, interesting people, neighborhoods, etc.)
  • Create a local special interest landing page (i.e. wineries, schools, non-profit, etc.)
  • Feature your listings, use a single property Website solution like MyMarketWare that syndicates your listings to several reputable listing aggregators
  • Facebook
  • Create a profile and import your contacts
  • Send daily birthday wishes
  • Comment or Like 3-5 posts from the Newsfeed daily
  • Update your status with fun and value once a day
  • Create a Facebook Page for your business
  • Post helpful and relevant resources from your FB Page
  • Leave comments on local business pages or groups (NO SPAM, or self interest linkbacks)
  • Comment on others’ status updates
  • Create a past client photo album with testimonials (tag clients that are on Facebook & post on your business page)
  • Create Animoto slideshows or a photo album for listings (post on your business page)
  • Twitter
  • Create a Twitter profile, use Twitterlocal.net to connect with locals
  • Use the “Find People” feature to find people you already know on Twitter
  • Tweet homeowner tips (easy repairs, projects, upgrades)
  • Tweet funny, interesting, inspiring, engaging experiences and info
  • Tweet local market info, updates
  • List yourself on Twitter directories: NearbyTweets, WeFollow, etc.
  • Break news as it happens
  • Tweet local event information
  • Tweet your blog posts
  • Tweet your professional expertise & activities (niche advice, relevant tips, open houses, new listings, broker’s tour, thoughts & experiences)
  • Posted via email from YakimaRealEstate's posterous

    201 S. 62nd Ave. Yakima Real Estate Tours in HD (http://www.youtube.com/watch?v=Sq99wCndcsc)

    View a Video Tour of this Yakima Real Estate Listing guided by Realtor Emily Coleman. Check back to our channel often to find Yakima Homes. 5 Bed, 2 Bath, Huge Shop, West Valley


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    Tuesday, June 29, 2010

    Yakima Homes & Real Estate - 5111 Lyons Loop http://www.youtube.com/watch?v=P4JM3K4vamk

    A Guided Video Tour of a west valley Yakima Home for sale. 3 Bed 3 Bath Office/Den 1 Full acre close to town, home includes a deck that stretches the length of the house with a covered section as well as a sun tanning area, hot tub, waterfall, gazeebo, RV parking, 3 car attached garage and more...

    Posted via email from YakimaRealEstate's posterous

    Yakima Homes & Real Estate - 5111 Lyons Loop

     

    A Guided Video Tour of a west valley Yakima Home for sale. 3 Bed 3 Bath Office/Den 1 Full acre close to town, home includes a deck that stretches the length of the house with a covered section as well as a sun tanning area, hot tub, waterfall, gazeebo, RV parking, 3 car attached garage and more...

    Posted via email from YakimaRealEstate's posterous

    Wednesday, June 23, 2010

    Monday, June 7, 2010

    Updating My Podcasts

    I have been busy and now realize that I have an issue with my iTunes account. The problem has been resolved and I will resume fixing the problem over the next few days.

    Friday, June 4, 2010

    Yakima Real Estate 810 N. 6th Ave.

    Visit http://www.realtytoursnorthwest.com to learn how you can get more exposure to your Yakima Real Estate listings. REALTY TOURS NORTHWEST provides VIDEO TOURS of Yakima Homes, rentals, commercial listings, vacation properties and more. Wether you are a For Sale By Owner or a Realtor.....we can gain the MOST exposure to your Yakima County and surrounding area listings!



    Yakima Real Estate 810 N. 6th Ave.

    Visit http://www.realtytoursnorthwest.com to learn how you can get more exposure to your Yakima Real Estate listings. REALTY TOURS NORTHWEST provides VIDEO TOURS of Yakima Homes, rentals, commercial listings, vacation properties and more. Wether you are a For Sale By Owner or a Realtor.....we can gain the MOST exposure to your Yakima County and surrounding area listings!



    Thursday, June 3, 2010

    Yakima Real Estate: Save time and money!

    A real estate video tour saves buyers, sellers and Realtors countless hours of preview appointments and open houses. Offering video tours of your Yakima area listings gives your clients a means of taking a life-like walk-through of your real estate properties, thus allowing you to give your buyers an in-depth sense of the property's scale and flow before they take the next step of scheduling an appointment. Video tours of Yakima homes make sense and saves everyone time in the decision making process. Buyers who view video tours most often take up to THREE TIMES LESS the amount of time when making a purchase decision!